Sunday 25 September 2011

Digipak Research

These are some digipaks for acoustic/indie artists. I have picked digipaks that are similar to what I want my digipak to look like.

This is the digipak for Coblie Caillat's album called Breakthrough. The front of the digipak is a medium shot of the singer, where a shallow depth of field has been used. The costume fits the convention of the genre. The font is used on the front, back, inside and on the CD, making it look very professional. On the CD, an effect has been used to make it look like wood. On the back of the digipak, the names of the songs are seen in the same font. Another shot of the singer has been used in the same costume to show continuity. In addition company logos, barcodes, copyright and album info is on the back of the CD. I really like the natural feel to this digipak, and these images are what you would typically see in her music video, so she is presenting a continuing theme.

This is the digipak for Lissie’s album, which is self-titled and common for a first album. The front of the digipak is a closeup of Lissie, where the wind is slightly blowing her hair giving it a natural feel. The colours used are very also very natural so fits in with the conventions of her genre. In addition, the font used is seen on the font of the disk, which uses a baby blue that is calming. The third picture is from the album booklet, this shows a fun and playful side to the singer as she is laughing. I like how the picture is taken on an angle. The back of the is the same location as the front of the digipak, showing the continuity in themes and setting.

This is the digipak for Lungs by Florence and the Machine, which is titled Lungs. The lungs are presented on the front and back of the digipak. On the front, the main singer, Florence, is wearing a necklace that has lungs. This symbol of lungs is also shown on the back where each song is labelled to a part of the lungs. The disc is very simple and only uses a picture with text stating the name of the album. The third picture is from the album booklet, it very simple but effective as the use of depth of field draws our focus to florence rather than the background.

This is the digipak of Marina and the Diamonds album, The Family Jewels. I really like this album as it uses varying shots of the main singer. The front of the digipak is a headshot, with the text in white, which really stands out. The disc is very simple as only a border and the name of band/album is shown. This allows the pictures of the front/back and booklet stand out. The third image is really effective as it is an action shot of her moving her head. The back of the album is very unique as she is in a very unusual position, which is not commonly seen on albums. I like this as it shows that she is different and wants to stand out.



I really like all these digipaks and would like to incorporate different features of each one. I really like the soft natural feel to Colbie/Lissie's album, however like the edgy and unique feel to Florence and the machine/Marina and the Diamonds. I think I would like to use a mixture of these effects.

No comments:

Post a Comment